I make complex products easier to use and brands easier to trust.

I’m Ikenna “Marley” Ajoku, a lead product designer and brand strategist. I help businesses simplify digital experiences, build distinctive identities, and make better design decisions.

Selected Works

All
UI/UX Design
Brand Identity

Farotech

A clear, business-focused digital experience that simplifies Farotech’s offering and positions the platform as a strategic business partner.

Wedge Finance

A redesigned financial experience that gives users clearer balances, faster actions and more confidence when managing their money.

Nexpass

A connected wellness platform that helps employees discover centres, manage subscriptions and check in seamlessly. It also gives employers and providers greater visibility.

Celia Skincare

A thoughtful skincare identity designed to communicate natural care, sustainability and everyday confidence through a cohesive visual language and considered packaging direction.

Elsie Veneto

A brand identity crafted to establish a recognisable visual presence, communicate the brand’s personality and create a consistent experience across its key touchpoints.

Brew & Bloom

A warm, expressive café identity designed to bring together contemporary aesthetics, welcoming experiences and a memorable brand personality across customer touchpoints.

Kavitage

A distinctive visual identity built around clarity, movement and forward-thinking innovation. The brand system combines a purposeful colour palette, typography and a directional logo to create a consistent, memorable brand experience.

Wellness Plus

A wellness-focused design project centred on creating a clear, approachable visual experience that communicates care, wellbeing and trust while supporting a consistent brand presence across digital touchpoints.

Rilos Real Estate

A considered brand identity developed to give Rilos a distinctive visual presence, a consistent design language and a stronger foundation for communicating with its audience.

Gallo Premium wine

A recognisable brand presence through considered typography, visual direction and a cohesive design system built for consistency across brand applications.

How I got here

I started my design career in 2013 at NTA News 24, where I learned to turn complex information into clear visual communication. In 2015, I joined Jumia Nigeria, spending over five years working across digital design, campaigns and brand development. At Fine & Country West Africa, I led brand and marketing communications, managing a six-person team and shaping campaigns for a premium real estate brand. Today, as Product Designer & Creative Strategy Lead at Neuron Innovations, I bring product thinking, design systems and creative strategy together to build better digital experiences. Through Marleymaine, my independent studio, I also help businesses develop distinctive brands and intuitive digital products.

What i do

Three connected disciplines.

Product

I simplify complex digital products through clear strategy, intuitive experiences and scalable design systems.

Brand

I build distinctive identities that give businesses a clearer position and a consistent presence across every touchpoint.

Growth

I connect design decisions to acquisition, engagement and conversion so the work creates visible business value.

What i Believe

How I think about design

Clarity converts.

If a user has to think about the next step, the design has failed. I design for the shortest path to the right action.

Brand is a business system, not a logo.

Identity, messaging and product should feel like one company. That consistency is what makes premium pricing believable.

Design earns its budget when it’s tied to a number.

Every project starts with the metric it needs to move: activation, qualified leads or retention.

My Creative Tools

Figma

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Photoshop

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Illustrator

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Procreate

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Cinema 4D

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Mailchimp

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WordPress

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Capcut

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Notion

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Jitter

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Trello

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FAQs

Questions & Answers

How do we start working together?

A short brief outlining your goals, audience, and preferences is a great start. If available, existing brand assets, references, and any content you want to include are also helpful. Don’t worry! If you’re not sure, I can guide you through a quick discovery session to define everything we need.

What’s your design process like?

My design process is structured yet collaborative. It includes discovery, strategy, ideation, design development, refinement, and delivery. You’ll be involved at key stages, especially during discovery and feedback rounds, so your vision is accurately translated into effective, beautiful design.

Do you offer ongoing support?

Absolutely! I’m available for post-project updates, maintenance, and any new design needs.

How long will it take to complete my project?

Timelines vary depending on the scope and complexity of the project. However, I prioritise efficiency and maintain a streamlined process to ensure timely delivery without compromising quality. I am committed to meeting agreed deadlines and keeping you informed at every stage to guarantee a smooth and prompt execution. throughout.

How much do you charge and do you offer packages?

Pricing is based on the scope and complexity of the project. I offer flexible packages for startups, growing brands, and established businesses. Once I understand your needs, I’ll provide a custom quote. I also offer retainers for long-term creative support.

Building something ambitious? Let’s make it clear, structured and well designed.

Tell me where you are and where you need to be.
I’ll reply within 24 hours with next steps.